November 10th, 2009 | 
Author: 
Product Description
Wouldn’t you rather make more money, enjoy life more, and get more done? Walt Disney created cartoons, animated features and feature films, and his most successful venture was the creation of Disneyland, followed by Walt Disney World. This book, by a Disney outsider, is an independent examination of Disney’s most powerful success secrets. It focuses on how Disney was able to create the first theme park and achieve financial success, and on the Disney company’s… More >>
Disney Magic: Business Strategy You Can Use at Work and at Home
Rich Hamilton dissects the magic of Disney in a fun, interesting and user-friendly way. “Disney Magic” clearly is a book of business savvy you can adapt to use personally and professionally.
Rating: 5 5/ 5
Much has been written about the “raving fans” concept for business. Rich Hamilton’s book, Disney Magic, shows you how – step by step – with one of the great models of the world.
Everybody knows Disneyland and Disney World are “the” places to make you happy, make you smile, and to entertain you – regardless of age.
How they do it is the secret we all need to know. Rich has delved into every corner – out front and behind the scenes – even Disney’s trash cans.
The result is a vastly entertaining book that delivers one gem after another to help you establish your own claim on the coveted testimonial we all want to hear – that of, “I just love doing business with those people. They always go beyond the call of duty.”
Get a copy of this book. I use it as my model to help gain new customers. It works.
Rating: 5 5/ 5
This is not a bad book, but it is not a Disney book. The author takes his love of Disney and applies his own “make a list” philosophy of business success. He does not show how Disney became a success. I found this to be a run-of-the mill “positive thinking” book. It basically says, make a list of what you want to accomplish and that will get you there. Nowhere in the books about Walt or Roy that I have read have I seen any mention of them making lists and then visualizing their way to success. I would skip this one for a better Disney book.
Rating: 2 5/ 5
Firstly, this book is about Disney Magic. That is true, and we’ll get to the content shortly. What sets this book aside from a lot of others is that the Author himself actually believes and uses his own advice, which makes the information even easier to read and digest than many other business strategy guides.
Th information inside is simple: How to build a better business using principles based on careful observation of the Disney way of doing things. And it works.
The actual information is very valuable, and will surprise and delight you with it’s insightful backstage glimpses. it contains solid grounding for building a successful and profitable business that attracts customers again and again.
It is also an excellent read, and one which I would recommend for fans of anything Disney, as there are plenty of fun facts and secrets, some known already and some that will mke you say “I never knew that !” You will find yourself re-reading this book for the entertainment value as WELL as the business information.
There are two other books due for release by Rich Hamilton related to this one: Internet Business Magic, and the Disney Magic Ideabook, and I would advise all of you to keep an eye on these as well.
Rating: 5 5/ 5
Rich Hamilton’s book Disney Magic, Business Strategy You Can Use At Work and At Home, is a refreshing look at Disneyland and Walt Disney World. The first time I read the book I outlined it because I felt there were so many areas that I could improve my professional and personal approach to things. What a wonderful surprise to hear he gives lectures to supplement the book and he has an internet site to enjoy once you’ve read the book. Although its a business book, it reads like Disney fun. One thing is for certain, Rich really pays attention to how the Parks are run. Buy his book and capture his thoughts for yourself.
Rating: 5 5/ 5